Behavior isn’t random—it always has a purpose. By combining self-monitoring (tracking your own actions) with the insights of behavioral function and the Hawthorne effect, we can understand why behaviors happen and how to change them. Whether it’s building healthier habits, improving workplace performance, or supporting students and patients, these tools reveal patterns and create lasting, meaningful behavior change.

What is a BCBA? A Board Certified Behavior Analyst (BCBA) is a professional trained in Applied Behavior Analysis (ABA) — the science of understanding how behavior works and how to create meaningful, lasting change. BCBAs conduct functional behavior assessments (FBAs), design behavior change plans, and use evidence-based strategies to help individuals, families, healthcare providers, and businesses improve outcomes. From supporting children with autism to boosting patient adherence, workplace performance, and stress management, BCBAs apply behavioral science to real-world challenges.

Four months after deleting IG I’ve redefined success and found what really pushes me into who I’m meant be.

Why stepping away from social media and instagram changed my life. Read to find out why I decided to put up behavioral boundaries around my phone.